ialci, the international association of lawyers for creative industries, and Tranoï, fashion and luxury trade shows’ organiser and platform, partner up on all trade shows for 2016 worldwide

ialci, the international association of lawyers for creative industries, was founded by ialci president and Crefovi‘s founding partner, Annabelle Gauberti, in 2013.

Today, ialci is a dynamic association, which members are currently drafting a book on the law of luxury goods and fashion (to be released in 2016) and which organises several high-profile seminars from the law of luxury goods and fashion series.

ialci’s president, Annabelle Gauberti, struck a partnership with fashion and luxury goods platform and trade shows’ organiser, Tranoï.

Tranoï is a series of international fashion trade shows, as well as an artistic platform with a stern selection of more than 1000 premium designers from all over the world, created for them to meet the most influential fashion ambassadors. As set out on Tranoï’s website, Tranoï is more than trade shows. “It also includes artistic installations, designers exhibitions, catwalk shows, fashion parties and all sorts of events which arouse the dreams and desires inherent to fashion“.

Tranoï was founded by the Hadida family, renowned for establishing multi-labels concept stores L’Eclaireur. L’Eclaireur founder, Mr Armand Hadida, is its creative director while his son, Mr David Hadida, is its general director.

The objectives of Tranoï are to:

• Facilitate connections between fashion businesses and the right professionals to support them with their challenges;

• Present highly curated fashion products, sold by the exhibitors, to the most high-profile and sought after multi-label stores, department stores, online stores in the world;

• Showcase the French and international innovations that serve the fashion industry.

ialci’s lawyers will attend all trade shows in 2016, worldwide, in order to provide free legal advice, short one-to-one introductory meetings as well as workshops on hot topics pertaining to the law of luxury goods and fashion, to all Tranoï’s exhibitors and visitors.

With more than 80% of exhibitors at Tranoï New York and Paris coming from Europe, and most visitors to New York and Paris trade shows coming from the US, Japan, Italy, France, Germany and the UK, Tranoï’s clients will benefit from responsive, international and expert legal advice and services provided by several member lawyers of ialci, qualified under English law, French law, New York law, Brazilian law, Belgium law, Italian law and German law.

Already, in September 2015, the lawyers from ialci, including Crefovi’s founding partner Annabelle Gauberti, had a booth at New York trade show at the Tunnel in Chelsea. During that September trade show, ialci lawyers were delighted to have their booth visited by numerous exhibitors and visitors, who asked them many legal questions relating to fashion law and their business affairs and/or were simply curious to know more about ialci.

Exhibitors and visitors also attended with great curiosity and interest ialci’s workshops held at Tranoï New York Show, on 19 and 20 September. These 40 minutes’ seminars focused on which types of intellectual property rights are worth protecting for a luxury and fashion brand, as well as tips to negotiate well an agency or distribution agreement in the fashion sector.

The presence of ialci on the trade show in New York, in September 2015, was duly noticed and even got press coverage!

Now that an official partnership has been signed between ialci and Tranoï, ialci will attend and participate to all trade shows worldwide in 2016, as follows:

• Tranoï Homme and Preview, from 23 to 25 January 2016, at Cité de la Mode et du Design and Palais de la Bourse in Paris ;

• Tranoï New York, from 21 to 23 February 2016, at the Tunnel, Chelsea, in New York City;

• Tranoï Femme, from 4 to 7 March 2016, at Cité de la Mode et du Design, Palais de la Bourse and Carrousel du Louvre in Paris.

In order to organise an appointment with ialci’s lawyers, please fill out and send us an online contact form or email us on .

Crefovi and ialci will revert back to you in due course, with some suggested appointment times, in order to meet up during the trade shows, and with some questions and points about your legal enquiries in order to address them adequately during those appointments.

In addition to being present at ialci’s booth during the whole duration of each trade show, for free advice and consultations to Tranoï’s exhibitors and visitors, ialci’s lawyers will also organise various workshops on legal topics of particular interest to the exhibitors and visitors of Tranoï’s trade shows, on intellectual property, fashion finance, agency and distribution agreements, lawful use of social media, etc.

Annabelle Gauberti, ialci president and founding partner of London fashion and luxury law firm Crefovi, will coordinate ialci’s and her law firm’s presence at Tranoï. She will be present on ialci’s booth at all times.

Tranoï’s goal is to welcome more than 4,000 visitors over three days at its multiple sites in Paris, and more than 1,000 visitors over three days at the Tunnel, Chelsea, in New York.

One of the USPs of Tranoï events is the focus on creating a real dialogue between attendees and speakers, so if you happen to attend some panel discussions or workshops Annabelle is participating in, or if you see ialci’s booths on Tranoï Paris and New York, please don’t hesitate to ask her a question! You can also catch her afterwards if you have anything specific you would like to discuss. See you there!

Annabelle Gauberti on ialci’s stand in Paris fashion week in March 2016

Amy Goldsmith and Annabelle Gauberti in NYC in February 2016

Amy Goldsmith and Annabelle Gauberti in NYC in February 2016

Amy Goldsmith during her presentation on “Social media and online marketing: best conduct guidelines for fashion and luxury businesses” in NYC in February 2016

Annabelle Gauberti during her presentation on “Social media and online marketing: best conduct guidelines for fashion and luxury businesses” in NYC in February 2016

Highlight trailer of ialci and Tranoi partnership during Paris and New York fashion weeks, in January, February and March 2016

Paola Gelato in Paris in January 2016

Adarsh Ramanujan and Annabelle Gauberti, lawyers members of ialci, in Paris in January 2016

Annabelle Gauberti, Amy Goldsmith, Holger Alt and Philippe Laurent in NYC in September 2015

ialci partners up with IP Kat to present cutting-edge one-day conference on intellectual property in the fashion industry: tailored advice from experts in the world of IP law and fashion

On 22 October 2015 in London, Annabelle Gauberti, president of ialci and founding partner of Crefovi, presented a (hopefully!) entertaining and engaging talk on “lawyering in the fashion sector and the work of the international association of lawyers for creative industries (ialci)“. During this training day, she provided many examples of her day-to-day practice for fashion and luxury businesses, both on the contentious and non-contentious side.

Very topical and relevant questions were being asked by conference-goers to her, in particular on the scope and function of interim injunctions in France, on forum shopping and the advantages conferred by the ECJ ruling “Pinckney” in relation to IP infringement over the internet, etc.

The IP Kat even published a charming review of Annabelle’s talk, in its prestigious pages, and Jeremy Phillips, the IP Kat himself, moderated with grace and panache the whole conference on 22 October 2015.

We, at ialci, had the opportunity to meet great in-house IP practitioners, during this conference, as well as to hear pearls of wisdom from Melissa Clarke, Deputy judge at the Intellectual property Enterprise court at the Royal Court of Justice in London, which was a treat!

Check agenda here

ialci members will provide legal services to exhibitors and visitors during Tranoï NYC trade show at the Tunnel, Chelsea, from 18 to 20 September 2015

ialci is delighted to team up with prestigious fashion trade show organiser Tranoï, in order to provide on-site legal services to exhibitors and visitors attending Tranoï NYC trade show at the Tunnel, in Chelsea, from 18 to 20 September 2015.

Tranoï is the ever-expanding fashion trade show business founded by the Hadida family, renowned for establishing multi-labels concept stores L’Eclaireur. L’Eclaireur founder, Mr Armand Hadida, is the creative director of Tranoï while his son, Mr David Hadida, is Tranoï’s general director.

With more than 90% of exhibitors at Tranoï NYC coming from Europe, and most visitors to Tranoï NYC coming from the US, Japan, Italy and France, Tranoï NYC will benefit from responsive and expert legal services provided by several member lawyers of ialci, qualified under English law, French law, NY law, Belgium law, Italian law and German law.

ialci is formed by a group of lawyers who specialise in advising fashion and luxury brands. The lawyers from ialci will have a booth at Tranoï NYC trade show at the Tunnel, from 18 to 20 September 2015, where both exhibitors and visitors will be able to come and ask their legal questions.

Exhibitors and visitors can meet and talk to ialci’s lawyers during short one-to-one introductory meetings, at Tranoï New York Show, on 18, 19 and 20 September.

In order to organise an appointment with ialci’s lawyers during Tranoï NYC, please fill in and send us an online contact form. ialci will revert back to you with suggested appointment times and questions about your legal enquiries.

ialci members will organise various workshops on legal topics of particular interest to the exhibitors at NYC Tranoï, on intellectual property, fashion finance, etc.

With this NY edited trade show, Tranoï is definitely making a mark on the other side of the pond, where few fashion trade shows have the gravitas and clout that a Tranoï, Who’s Next or Première Vision fashion trade show may have.

The objectives of Tranoï are to:
– Facilitate connections between fashion businesses and the right professionals to support them with their challenges;
– Present highly curated fashion products, sold by the exhibitors, to the most high-profile and sought after multi-label stores, department stores, online stores in the world;
– Showcase the French and international innovations that serve the fashion industry.

Annabelle Gauberti, founding president of ialci, will coordinate ialci’s presence at Tranoï. She will be present on ialci’s booth at all times. 

Tranoï’s goal is to welcome more than 1,000 visitors over three days at the Tunnel, Chelsea, in NYC.

One of the USPs of Tranoï events is the focus on creating a real dialogue between attendees and speakers, so if you happen to attend some panel discussions or workshops ialci members are participating in, or if you see ialci’s booth on Tranoï NYC, please don’t hesitate to ask them a question! You can also catch ialci members afterwards if you have anything specific you would like to discuss. See you there!

Annabelle Gauberti, Amy Goldsmith, Holger Alt and Philippe Laurent, all members of ialci at Tranoï NYC in September 2015

Amy Goldsmith and Philippe Laurent during their presentation on “What intellectual property rights are worth protecting and how?” at Tranoï NYC in September 2015

Annabelle Gauberti and Holger Alt during their presentation on “Distribution and agency agreements: what to look out for? How to make sure that you will get a winning deal for you and your brand” at Tranoï NYC in September 2015

A critical external risk that all managers of luxury goods and fashion companies are eager to protect themselves from is the infringement of their intellectual property rights, and in particular, brand dilution and the weakening of brand image. Lawyers are the best weapon luxury goods companies can use to enforce intellectual property in fashion and luxury, and to fight against counterfeiting, especially now that so many counterfeited products are sold on the Internet.

We, at ialci and Crefovi, had a great time on Tuesday 10 February 2015, discussing these issues and challenges during our law of luxury goods series seminar on “intellectual property: how to protect, manage & monetize the know-how, intangible capital, brand image and reputation of luxury maisons & fashion brands“.

We first heard the view of General Counsel Catherine Palmer, who looks after all intellectual property matters at the Joseph Group. She explained how to strike a delicate balance, between the impulses as well as creative drive of in-house fashion designers on the one hand, and legal and regulatory restrictions on the other hand, in order to contain the paradox of fashion. 

We then looked at some pragmatic examples of the challenges faced by fashion and luxury brands in the intellectual property field, by analysing the recent English design law case Kaldor v Lee Ann and the American trademark law and trade dress case Converse v 31 of its competitors. What transpired from these two presentations is that the courts have ample powers to assess the merits of each case, on a case-by-case basis, looking at the specific facts and applicable laws and case-law in relation to those facts. While English courts have previously used “objective similarities” between designs to decide on copying, this may no longer be enough as the case Kaldor v Lee Ann illustrates.

As far as the Converse case is concerned, it is telling that some of its most high-profile fashion competitors, such as Ralph Lauren, have already decided to settle, while the parallel cases, lodged with the US district court from the Eastern district of New York and the US International Trade Commission, are ongoing. But legal solutions are not enough, as Netnames explained in the following presentation: lawyers and internet companies such as Netnames must work together, in order to implement the wide spectrum of legal and non-legal solutions offered to fashion and luxury brands to fight against brand dilution, counterfeiting and reputational risks online.

We kept a very “down-to-earth” approach to our seminar, by showcasing three talks on the enforcement of intellectual property rights in the three largest countries of the European Union, namely, Germany, France and Great-Britain. While full-blown litigation seems widely discouraged in England & Wales, in view of its prohibitively high costs and strict obligation to attempt to settle by sending a letter prior to court action, France and Germany seem much more IP right owners-friendly, with France probably being the worldwide champion in terms of almost inexistent court costs, extremely protective legislation and case-law towards talent creators and no procedural rules applying to any pre-trial obligation to attempt to settle any legal issues out-of-court.

We were then graced with the presence and contribution from Michael Skrein, an expert on the protection of image and publicity rights of celebrities in England and Wales. What is the state of play to efficiently protect celebrities’ personality and images rights in the UK? What previous case law was used, in order to use the tort of passing off in relation to the facts opposing Rihanna to Topshop? What is the piece of advice to celebrities and to fashion brands? These were some of the questions that Michael tacked during his talk, which was then complimented by Icondia’s view on the subject.

Icondia gave an enlightening description of the new legal framework which has been created in Guernsey, further to the entering into force of the Image Rights Ordinance 2012: it is now possible to record on a public register, in Guernsey, the personality rights of celebrities in order to protect these rights adequately in case of infringement.

To conclude, getting appropriate advice from top practitioners in this sector, such as specialised intellectual property lawyers, patent and trademark attorneys and online providers such as Netnames and Icondia, is an integral element of the success of a well thought-out and carefully-planned intellectual property and brand enforcement strategy.   We were also delighted to read that our seminar was found entertaining albeit rich in content and information, by members of the press. Indeed, Suleman Ali, an eminent blogger for the IPKat, commented on our event in his piece “IP in luxury goods and fashion: a patent Kat investigates“. Read article here

You can also watch the videos of some of the presentations done at this seminar here:

  

 Highlight trailer of ialci and Crefovi seminar on “Intellectual property: how to protect, manage & monetize the know-how, intangible capital, brand image and reputation of luxury maisons & fashion brands” in London – 10 February 2015

  

 Alexander Rozycki, Barrister, 4-5 Gray’s Inns Square, at ialci and Crefovi seminar on “Intellectual property: how to protect, manage & monetize the know-how, intangible capital, brand image and reputation of luxury maisons & fashion brands” in London – 10 February 2015

 Annabelle Gauberti, Founding partner, Crefovi, at ialci and Crefovi seminar on “Intellectual property: how to protect, manage & monetize the know-how, intangible capital, brand image and reputation of luxury maisons & fashion brands” in London – 10 February 2015

 Stuart Durham, General Manager UK, NetNames, at ialci and Crefovi seminar on “Intellectual property: how to protect, manage & monetize the know-how, intangible capital, brand image and reputation of luxury maisons & fashion brands” in London – 10 February 2015

 Holger Alt, Partner, von Boetticher, at ialci and Crefovi seminar on “Intellectual property: how to protect, manage & monetize the know-how, intangible capital, brand image and reputation of luxury maisons & fashion brands” in London – 10 February 2015

 Jane Lambert, Barrister, 4-5 Gray’s Inn Square, at ialci and Crefovi seminar on “Intellectual property: how to protect, manage & monetize the know-how, intangible capital, brand image and reputation of luxury maisons & fashion brands” in London – 10 February 2015

 Annabelle Gauberti, Founding Partner, Crefovi, at ialci and Crefovi seminar on “Intellectual property: how to protect, manage & monetize the know-how, intangible capital, brand image and reputation of luxury maisons & fashion brands” in London – 10 February 2015

 Keith Laker, Partner, Icondia, at ialci and Crefovi seminar on “Intellectual property: how to protect, manage & monetize the know-how, intangible capital, brand image and reputation of luxury maisons & fashion brands” in London – 10 February 2015

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Yes! It happens more & more frequently that celebrities & entertainers market fashion & luxury products. And stars love it, as it compliments nicely their revenues from their entertainment activities & allow them to reach a wider audience. What are the advantages & pitfalls of marketing through celebrities & music bands? How do you strike such deals, in practice?

We, at ialci and Crefovi, had a great time on Tuesday 22 July 2014, discussing these issues and challenges during our law of luxury goods series seminar on “how to market through celebrities & music bands: endorsement deals, product placement & publicity rights“.

While publicity rights (in the US) and image rights (in Europe) of celebrities are fiercely protected on both sides of the pond, partnerships between brands and top entertainers are becoming more and more frequent.

By way of endorsements, active or passive product placements, targeted film stars, music stars and sports stars are muting themselves in the brands’ most fervent advocates and ambassadors. Ideally, these agreements should generate a win-win situation for all involved: the brand, the artist or sports person and members of the public.

Indeed, it was fun to watch and listen to the “Pass the Courvoisier” single and it is so glamorous to watch Peroni’s fashionable and supra-Italian ads.  

However, there are situations where endorsement deals turn sour, and parties to the agreements prefer to part or terminate their relationships, sometimes even clawback some of the revenues which changed hands during the ad campaigns.  

While it is not always a walk in the prairie, to manage and monitor endorsers’ behaviour (good or bad), it should be highlighted that product collaborations between consumer goods brands and fashion designers generally bring a “je ne sais quoi” that retail customers adore. Products born under such collaborations are usually immediately snatched-up, as best-sellers and/or limited editions.

Sometimes, entertainers want to go it alone and launch their own fashion or luxury labels (following the footsteps of Sean Combs – P Diddy, Jay Z and Victoria Beckham).

In this case, they may well need to value their intellectual property assets, in particular in order to obtain a bank loan against them. This working capital will be much needed to launch the fashion or luxury business of the star, if external equity capital is neither available nor an option.

Certain brands, such as Audemars Piguet, that have made wise choices and picked their brands ambassadors and product placement deals with great care and skill, will fully rip the benefits of such partnerships in the long term.

Other brands tend to have a bit more of a “hit-and-miss” track record and therefore need to really implement a systematic approach to the selection of their endorsers and product placement projects, without falling for the “stars in your eyes” ‘ syndrome.

Getting appropriate advice from top practitioners in this sector, such as specialised entertainment lawyers, intermediaries between music bands and brands, agents of film stars, etc. is an integral element of the success of a well thought-out and implemented endorsement deal or product placement.  

We were also delighted to read that our seminar was found entertaining albeit rich in content and information, by members of the press. Indeed, James Nurton, managing editor of Managing IP, graced us with a high profile review “a tale of rappers, sports stars and lawyers“.

Read article here

You can also watch the videos of some of the presentations done at this seminar here:

  

 Highlight trailer of ialci and Crefovi seminar on “How to market through celebrities and music bands: endorsement contracts, product placement and publicity rights” in London – July 2014

  

 Amy Goldsmith at ialci and Crefovi seminar on “How to market through celebrities and music bands: endorsement contracts, product placement and publicity rights” in London – July 2014

 Richard Kirstein at ialci and Crefovi seminar on “How to market through celebrities and music bands: endorsement contracts, product placement and publicity rights” in London – July 2014

 Austin Jacobs at ialci and Crefovi seminar on “How to market through celebrities and music bands: endorsement contracts, product placement and publicity rights” in London – July 2014

 Matthew Drinkwater at ialci and Crefovi seminar on “How to market through celebrities and music bands: endorsement contracts, product placement and publicity rights” in London – July 2014

 Annabelle Gauberti at ialci and Crefovi seminar on “How to market through celebrities and music bands: endorsement contracts, product placement and publicity rights” in London – July 2014

 Malcolm Gaskin at ialci and Crefovi seminar on “How to market through celebrities and music bands: endorsement contracts, product placement and publicity rights” in London – July 2014

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ialci is very proud of being mentioned in Managing IP magazine, further to organising its first law of luxury goods series seminar on “how to market through celebrities & music bands: endorsement deals, product placement & publicity rights”.

A tale of sports stars, rappers and lawyers

Here it goes, written by the Managing Editor of Managing IP, James Nurton: I spent Tuesday morning this week learning about IP licensing from Lionel Messi, Sachin Tendulkar, Marylin Monroe and Jimi Hendrix at a seminar discussing celebrity endorsement and music rights.

Read article here

Events from the international association of business lawyers ialci

Tuesday, 22 July 2014

Pullman London St Pancras 4 stars hotel

This event is CPD certified

Nicolas Burgener, Chief Legal Officer, Audemars Piguet

Guest of honour: Nicolas Burgener, Chief Legal Officer, Audemars Piguet

Bringing together luxury goods professionals with stars from the entertainment industry, this first seminar of the law of luxury goods series is one of the events from the international association of business lawyers ialci. It focuses on the business and legal aspects of forging win-win endorsement deals and partnership agreements between luxury brands and top entertainers.

It will be informed by several case studies of successful endorsement deals and partnerships brokered by luxury and fashion brands with film actors, sports athletes and music bands and performers, various presentations on key points to take into account while negotiating those partnership agreements and Q&As sessions following each talk.

Delegates will assess the various routes and avenues to explore, for luxury and fashion brands to strike win-win endorsement deals and partnerships with a top entertainer and endorser. Planned sessions also consider how brand ambassadors maximise the potential of luxury products, how to retain top talent for luxury and fashion marketing campaigns and how to value a musical artist’s brand, in the context of a licensing deal with a fashion or luxury company.

We are delighted that Nicolas Burgener, Chief Legal Officer at Audemars Piguet has agreed to deliver keynote addresses at this seminar, one of the events from the international association of business lawyers ialci.

Richard Kirstein, Founding Partner, Resilient Music; Amy Goldsmith, Partner, Tarter, Krinsky & Drogin; Matthew Drinkwater, Head of Fashion Innovation Agency at Centre for Fashion Enterprise; Austin Jacobs, Partner, Prager Fenton and Malcolm Gaskin, Chief Executive Officer, Idea Mine.

This is the first seminar of the law of luxury goods series organised by ialci, in partnership with Ladurée and Crefovi, one of the events from the international association of business lawyers ialci.

Annabelle Gauberti, President of ialci and Founding Partner of London and Paris law firm Crefovi and Melissa Morgia, Member of the Executive Committee of ialci and Counsel at the BBC, have kindly agreed to chair this seminar, one of the events from the international association of business lawyers.

Book your place 

♦ Download the latest agenda

→ Pre-order the Publication

ialci is proud to curate and organise the law of luxury goods series, a group of nine seminars and symposiums about the business and law of fashion and luxury goods.

The topics that will be discussed, during the law of luxury goods series, relate to intellectual property protection and enforcement; financing and funding fashion startups and fashion companies at the emerging growth and expansion stages; best distribution channels for fashion and luxury goods businesses; children fashion; luxury, fashion and e-commerce; counterfeits and parallel imports in the luxury goods and fashion sectors; being a model in the luxury and fashion sectors; luxury businesses and the art world and endorsement and placement agreements done by fashion and luxury brands.

From 2014 to 2016, ialci’s team will put together nine seminars and symposiums, which will be held in London and Paris.

Seasoned professionals from the fashion and luxury goods sectors will attend, as speakers on the panel, or as attendees. Some time will be dedicated to networking, in between the talks and symposiums, so that you can meet these rare individuals who work in fashion and luxury, day in day out.

We have announced the details of the first seminar of the law of luxury goods series, which will relate to endorsement deals in the luxury and fashion sectors.

We have also launched the campaign in relation to the second seminar of the law of luxury goods series, which will relate to intellectual property in the luxury goods and fashion sectors.

For information about other seminars of the law of luxury goods series, stay tuned, by regularly checking ialci website and social media pages, to learn more about this exciting first ialci project!

We are delighted to announce the foundation of ialci, the international association of lawyers for the creative industries. ialci has launched!

In March 2013, we founded ialci, to provide some awesome business and legal knowhow to the creative industries. Be it about music, film, fashion, luxury, life sciences, high tech or TV, ialci is here to enrich the collective knowledge database, which makes the creative industries run in an even more efficient and business-savvy way.

We have far-reaching projects and ambitions, which we will share with you soon.

The first one of these ambitious projects is the organisation of the law of luxury goods series, a group of 8 seminars on topical business and legal issues for the fashion and luxury sectors, which will be held in London and Paris. More on the law of luxury goods series on the “Events” section of ialci’s site.

For the moment, we wish ialci a long and fruitful existence, enriching the creative industries with great content and knowhow.

If you work as a lawyer in-house or in private practice, and if you are interested in becoming a member of the international association of lawyers for the creative industries, in order to join forces with other lawyers who are dedicated to serving the common goals of the creative industries, you can register your interest on your “join ialci” form and we will be in touch with you soon.

Annabelle Gauberti, President, and Emma Brady, Vice-President